2015-2016 Graduate Course Catalog 
    
    Oct 18, 2024  
2015-2016 Graduate Course Catalog [ARCHIVED CATALOG]

PRL 605 - Public Relations Theory

S.I. Newhouse School of Public Communications
3 credit(s) At least 1x fall or spring
This course covers theories of excellence in public relations by looking at models, roles, communication, organizational culture, diversity and ethics. A brief overview of communication theory included. Theories form the foundation for professional practice.
PREREQ: PRL 604