2014-2015 Undergraduate Course Catalog 
    
    Dec 02, 2024  
2014-2015 Undergraduate Course Catalog [ARCHIVED CATALOG]

RMT 457 - Electronic Retailing and Marketing

3 credit(s) At least 1x fall or spring
Crosslisted with: MAR 401 
Overview of current e-tailing practices in business to consumer marketplace. Internet technology and capabilities.
PREREQ: MAR 255  OR MAR 301  OR RMT 301