2024-2025 Graduate Course Catalog 
    
    Nov 05, 2024  
2024-2025 Graduate Course Catalog

Music Business, MS


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Contact:

Bill Werde, Director, bwerde@syr.edu

Faculty:

Alisann Blood, Imraan Farukhi, Robin Howard, Patrick MacDougall, Michelle Santosuosso, Bill Werde

The Bandier Music Business Master’s Program offered by the S.I. Newhouse School of Public Communications prepares students for success in the growing music industry by delivering multidisciplinary curricula and hands-on experiences. The program caters to students from a variety of backgrounds, including career-change students seeking to enter the music industry.

The curriculum covers key concepts in the music business, such as record labels and music publishers, live music and brand activation, law and policy, emerging technologies, and social media and data. The program also leverages collaborations within Newhouse and across Syracuse University to introduce students to core skills such as marketing, visual communications, financial management, and music aesthetics and fundamentals.

Most importantly, the Bandier Music Business program will provide students with multiple opportunities to apply their skills to internships during the final two semesters of the program, during which students will attend SULA to immerse themselves in the music business capital of the world. Students in this program will benefit from the academic excellence and industry preparation that are hallmarks of both Bandier and the Newhouse School.

Student Learning Outcomes in Music Business


Students in the Bandier Music Business program are expected to achieve the following learning outcomes:

  • Identify the principles and law of rights and usage as they pertain to the music industry, including publishing, recording and live performances
  • Apply theories and concepts of design and visual communications to the use and presentation of images and information
  • Apply tools and technologies appropriate for the music industry
  • Identify professional roles and functions within the music industry
  • Recognize professional ethical princples and best practices within the music industry

Bandier Music Business Program (42 credits)


Main Campus Courses (29 credits)


Note: Students will take BAN 601 for 0.5 credits for two semesters.

Elective (3 credits)


Students will take three elective credits.

Los Angeles Semesters (10 credits)


Students will study in Los Angeles for the second summer and final fall semester of their program, during which students will immerse themselves in the music business capital of the world, and complete their final 10 credits of coursework.

Note that students will complete a total of four credits in MBU 603, over the two semesters in LA.

Total: 42 credits


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