2020-2021 Graduate Course Catalog 
    
    Sep 24, 2020  
2020-2021 Graduate Course Catalog

Communications Management, MS


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Contact:

Anthony D'Angelo, Academic Director
315-443-3368
Fax: 315-443-3946

The online Master’s Degree in Communications Management is designed for experienced communications professionals who seek advancement to leadership positions. It combines coursework in strategic communications, business management and leadership development to prepare people already working in the communications industry to become its leaders. The curriculum includes courses in strategic digital communications, communications research, managerial accounting and finance, strategic planning, managing for diversity and inclusion, social media and analytics, marketing and content management, media law, and more. Graduates are equipped for management roles in a variety of communications sectors, including corporate communications, agency or consulting work, digital and social media firms, as well as government, non-profit or education organizations.  

Whitman Core (6 Credits)


Courses must be taken in order.

Balance of Newhouse and Whitman Courses (18 Credits)


These courses are not required to be taken in sequence.

Immersion (Enroll in two, 1.5 Credits Each)


  • 1.5 credit(s)
  • Variable topics. Topics can include:

    Artificial Intelligence

    Business Analytics

    Crisis Communications

    Diversity and Inclusion

    Emotional Intelligence, Conflict Resolution and Negotiations

    Ethics

    Leading at the Next Level

    Reputation Management

    Storytelling

    Virtual Reality/Augmented Reality

Program Total: 36 Credits


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