2014-2015 Graduate Course Catalog 
    
    Oct 24, 2021  
2014-2015 Graduate Course Catalog [ARCHIVED CATALOG]

Public Relations, MS


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Contact:

Rochelle Ford, Chair
318 Newhouse 3, 315-443-7401

Faculty

Rochelle L. Ford, Guy J. Golan, William Jasso, Hua Jiang, Dennis F. Kinsey, Robert M. Kucharavy, Joon Soo Lim, Maria P. Russell

The internationally recognized public relations program at the S.I. Newhouse of Public Communications is one of the few programs in the country that offers public relations education at the undergraduate, master’s, and mid-career levels. In addition to the master’s program described below, please note that the Newhouse School offers a distance-learning Master’s program in Communications Management and a joint Master’s program in Public Diplomacy, resulting in degrees in Public Relations and in International Relations. Information about these programs can be found under Academic Offerings.

The 36-credit program in Public Relations is an intensive thirteen months of professional study primarily for recent college graduates seeking entry into the field of public relations. The program also enrolls public relations practitioners with fewer than five years of experience who are seeking to renew and refine their skills. In either case, Master’s degree students have the opportunity to explore in depth both the theoretical underpinnings of the profession and to apply best practices. The program is distinguished by its many fine alumni both nationally and abroad, working and teaching in the full spectrum of public relations specialties.

Students choose between two tracks: one that leads to a career in the practice of public relations, the other to advanced study in preparation for a teaching and/or research career. The professional track is completed by a capstone examination and internship. The thesis track is completed by a thesis.

This 36-credit program leads to a Master of Science (M.S.) in Public Relations.

Professional Track


Additional Information


Comprehensive exam required for students on the professional track.

Maymester Required Elective (3 Credits)


Elective course will be selected in consultation with the student’s adviser from the graduate offerings in the Newhouse School and the University at large during Maymester.

Professional track total: 36 credits


Thesis Track


Additional Information


Two required research and theory electives chosen with adviser (6 credits)

Thesis:


Thesis track total: 36 credits


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