MMI 606 - Content Management, Development and Innovation

S.I. Newhouse School of Public Communications
3 credit(s) At least 1x fall or spring

Double Numbered with MMI 306
This course teaches the principles of content development, optimization, and management practices, including SEO and analytics, to empower communications professionals to create, optimize, and deliver digital content across a multitude of channels now and in the future. Additional work required of graduate students.