2022-2023 Graduate Course Catalog 
    
    Apr 03, 2025  
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2022-2023 Graduate Course Catalog [ARCHIVED CATALOG]

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ADV 604 - Seminar in Advertising Practice and Leadership

S.I. Newhouse School of Public Communications
3 credit(s) At least 1x fall or spring
Examination of advertising with the modern business structure; corporation; agency and media relationships; analysis of creative, research, and planning aspects. Limited to graduate students who have had no general course in advertising.
PREREQ: ADV 611 


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