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May 04, 2024
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2021-2022 Undergraduate Course Catalog [ARCHIVED CATALOG]
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MUI 305 - Music Industry Marketing and MediaSetnor School of Music
3 credit(s) At least 1x fall or spring
Double Numbered with: MUI 605
This course examines branding, marketing and PR in the music industry and the strategic use of traditional and social media to to maximize their impact. This applies to both the corporate entity as well as the independent musician. Additional work required of graduate students.
PREREQ: MUI 205 AND MUI 206
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