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Sep 07, 2024
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2021-2022 Graduate Course Catalog [ARCHIVED CATALOG]
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MUI 605 - Music Industry Marketing and MediaSetnor School of Music
3 credit(s) At least 1x fall or spring
Double Numbered with: MUI 305
This course examines branding, marketing and PR in the music industry and the strategic use of traditional and social media to to maximize their impact. This applies to both the corporate entity as well as the independent musician. Additional work required of graduate students.
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