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Apr 19, 2024
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2021-2022 Graduate Course Catalog [ARCHIVED CATALOG]
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MAR 752 - Introduction to Innovation ManagementMartin J. Whitman School of Management
3 credit(s) At least 1x fall or spring
The process of converting ideas, technology, and customer needs into new products, services, and processes. Environmental and organizational influences on the innovation process.
PREREQ: MBC 636
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