2014-2015 Graduate Course Catalog 
    
    Mar 29, 2024  
2014-2015 Graduate Course Catalog [ARCHIVED CATALOG]

ADV 601 - Introduction to Copy and Layout

3 credit(s) Irregularly
Students will be exposed to the entire creative process of writing and designing ads in order to develop their ability to judge, as future advertising managers, what comprises a strong ad campaign.
PREREQ: ADV 604 , GRA 617