2018-2019 Graduate Course Catalog 
    Dec 04, 2020  
2018-2019 Graduate Course Catalog [ARCHIVED CATALOG]

ADV 607 - Writing for the Advertising Profession

S.I. Newhouse School of Public Communications
3 credit(s) Irregularly
The fundamentals of researching and developing advertising strategies for campaigns. Students will gain proficiency in professional and creative/persuasive writing used in internal and external communications by advertising managers. Advertising graduate students only.