|
|
|
Apr 19, 2024
|
|
2018-2019 Undergraduate Course Catalog [ARCHIVED CATALOG]
|
MAR 444 - New Product ManagementMartin J. Whitman School of Management
3 credit(s) At least 1x fall or spring
The product innovation process. Learning how managers can best use models and analytical tools to improve decision-making in the development, launch, and management of new products.
PREREQ: MAR 255 OR MAR 301
|
|
|