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Nov 27, 2024
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2017-2018 Graduate Course Catalog [ARCHIVED CATALOG]
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GRA 567 - Advertising ProductionS.I. Newhouse School of Public Communications
3 credit(s) Irregularly
Development of ad campaigns from thumbnail sketches through finished comps. Emphasizing concept and its stylistically appropriate expression through typography, layout, and use of photography/illustration publishing standards including current computer software for design. Concurrent lab required.
PREREQ: GRA 217 OR GRA 617
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