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Nov 23, 2024
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2017-2018 Graduate Course Catalog [ARCHIVED CATALOG]
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ADV 645 - The Power and Peril of Global PersuasionS.I. Newhouse School of Public Communications
3 credit(s) At least 1x fall or spring
Double Numbered with: ADV 345
A critical examination of the ethical challenges confronting advertisers in the global marketplace. Discussion and debate concerning advertising’s potential to both enlighten and distort in a digital world. Additional work required of graduate students.
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