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May 02, 2024
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2017-2018 Undergraduate Course Catalog [ARCHIVED CATALOG]
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PRL 206 - Public Relations Principles and ConceptsS.I. Newhouse School of Public Communications
3 credit(s) Every semester
Introduction to growing field of public relations, its history and its future; careers; job requirements; role as a management function building two-way communication for organizations and their publics; ethics and social responsibility; social media impact.
PREREQ: COM 107
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