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Nov 24, 2024
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2016-2017 Graduate Course Catalog [ARCHIVED CATALOG]
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ADV 615 - Creative BrainS.I. Newhouse School of Public Communications
3 credit(s) At least 1x fall or spring
Gain a thorough understanding of how advertising ideas are developed and spread across a variety of media choices. Learn to build a bridge across the historic divide that separates account managers from their creative colleagues.
PREREQ: ADV 604 AND GRA 617
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